Everyone's been treating this as an amusingly stupid gaffe, but remember: this is the same campaign that has paid for ads portraying Barack Obama as the Anti-Christ, or, at the very least, a false prophet.
The Radical Religious Right loves to portray fantasy novels and role-playing games as Tools of Satan. Now, the once-"moderate" G.O.P. candidate's are hinting that the bloggers and columnists who support Obama are those same Scary But Comical Satan-Lovers.
Coincidence? John Brunner defined that as "You weren't paying attention to the other half of what was going on."
Head of Communications, indeed. This guy's got scary semiotic savvy; he knows exactly what buttons to push in his constituency.